Content Marketing Management

Wordle: Content Marketing

Content Marketing is not an exact science but it’s always more effective with the outcome in mind.  A random blog post here or tweet there are not going to improve your business.

You need a plan!

Beyond the Front Desk will evaluate your current content marketing plan and will help you:

  1. Create a compelling content marketing vision so you’re motivated to continue this for the long term.
  2. Set up specific and strategic goals so you know where you’re going.
  3. Define your business’s “voice”.
  4. Build a content marketing strategy that is appropriate for YOUR business – go where your customers are and give them the content that THEY want.
  5. Create an ongoing publishing plan.
  6. Share high-value, GREAT CONTENT…and lots of it!
  7. Build an engaging community – get your customers involved in the conversations.
  8. Evaluate the results so you can do more of what’s working and less of what’s not.

Beyond the Front Desk offers several packages for your Content Marketing needs.  From setting up a strategic plan that you execute to letting me manage your content for you so that you can focus on what you do best.  Contact me now for a free consultation.

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